4chan Launches Self-Serve Ads To Stay Lean And Let Users Pay To Troll Each Other

4chan, one of the wildest corners of the web, is growing up without losing its edge. The image board just opened a self-serve ads tool for scrappy businesses and trolls willing to pay for lulz. Founder Moot tells me “We’re already seeing users using it to troll one another, advertise specific threads or their favorite boards, etc. I think there’s a lot of potential for people to use the self-serve ads in a creative manner.”